All the authors should read and follow the below mentioned guidelines;


  • Title

Select a descriptive, clear, unambiguous, and concise title that should grab the attention of readers. The title may follow they key features. First, a title predicts the theme and content of the paper. Second, a good title should motivate a reader to download and read. Lastly, it should help the reader to locate easily while using different key words through search engine.


  • Author Information

List all the authors in the order of their contribution. JWB also requires filling the form indicating the relevant contribution of each author.

  • Provide complete affiliation of each author.
  • Select and highlight the corresponding author with active email.


  • Submission:

Submission to the journal proceeds through online system. Authors are guided stepwise through the creation and uploading of files. The submission can be a PDF file or a Word document. The manuscript should be typewritten and single-spaced. Language should be strictly academic without colloquial, slang, and regional expressions etc. Papers should be proofread and free from all grammatical and typographical errors.

All submissions should be original and well-scripted. The authors bear full responsibility for the accuracy of references and originality of manuscripts.


  • Abstract

Abstract should be between 150-250 words. The abstract should briefly state the purpose of the research, the principal results and major conclusions. Abstract provides the reader with clear and precise statement of the nature of thesis, further gives initial impression of study as whole. It contains information about the subject matter, methodology, results and findings. The abstract of the paper should be;

  • Logically built in continuous summary, not disconnected notes.
  • Short statement about the area of investigation.
  • Brief information about the purpose, methods and procedures used and a few statements about the results and findings.


  • Keywords

Keywords Please provide 4 to 6 keywords which can be used for indexing purposes.


  • Introduction

This section introduces the nature and scope of the problem. Show rationale in the form of a problem statement that explains what issue or controversy needs resolving. The author needs to answer, Why he selected the particular topic for the research, how it will be worth giving for an organization, industry or a setting. Moreover, what is the context of the research and its relatedness with any other research conducted in past. Follow the format as given below;

  • Start with critical statement inviting the interest of the reader.
  • Highlight the studies conducted so far on the topic under investigation.
  • Specify the research gap and/or problem statement indicating the missing elements or the need of the study.
  • Now clearly mention in detail, how your study is going to fill the stated gap.
  • In the end, list all the objectives of the study.


  • Literature Review

Literature review provides detail orientation about the topic or area of study. It includes a critical and inclusive review of previous theory related to the relevant topic. "Critical" means that the literature review reveals problems, contradictions, controversies, strengths, way forward and potentials in the theories. "Inclusive" refers to the active evaluation of all of the theories relevant to the topic.

In this part, all variables should be well defined including background and recent developments. Various theories and models are provided to explain the constructs and related operationalization. Literature review primarily synthesizes the arguments making space to hypothesize relationship.

A good review should summarize the state of knowledge on a well-defined topic in concise and clear ways. It is written with exceptional clarity, cohesiveness, conciseness, and comprehensiveness. In sum, the author is required to proceed by;

  • Defining the variables with their background and possible outcomes.
  • Provide theory supporting the rationale of study.
  • Develop arguments that may include existing empirical evidences or any other authentic literature to support hypothesis.


Follow the format as given below;

Overview or Background of the variables;


  • Definition
  • Overview (It can be evolution of the variable, causes and effects or anything in general)

Variable-II and for all other variables

  • Definition
  • Overview (It can be evolution of the variable, causes and effects or anything in general)


Theoretical Support

What theory the author has used to develop framework? It is important to clearly

identify the theoretical lens, explain theory in good detail, and how it supports the basic contention or model of study.


Hypothesis Development

IV to DV

  • Provide empirical evidences and/or theoretical support to assume the IV to DV relationship.

H1 :


Mediating Role of Selected Variable

  • Provide explanation and theoretical/literature support to assume the mediating effects.

H2 :


Moderating Role of the Selected Variable

  • Provide explanation and theoretical/literature support to assume the Moderating Role of the variable on the assumed relationship.

H3 :


  • Data Collection Method


Methodology or methods of data collection should be aligned with the statement of the problem, research questions, hypothesis and carried through in the light of adopted theoretical stance.

The reader needs to know if the empirical data and/or other material are relevant, reliable and capable of supporting robust conclusions, and that the methodology is appropriate, systematic and rigorous.



  • The re­searcher advances all relevant information about the nature of the subjects/respondents such that their important characteristics, and why they were selected in connection with the purpose of study.


  • The kind of data collection approach to be used.
  • Any pilot testing made.
  • Procedure of data collection.
  • Approvals solicited from the authorities.
  • Measures taken to control common method variance (CMV) and social desirability response.


  • Specify whether Items were self-developed or adopted
  • Sample items and scale
  • Show reliabilities reported in previous studies.


  • Discussion


  • The “discussion” section explains in detail what has been learned, explained, decided and proved. Answer questions that were logically raised in the introduction or literature review.
  • Discussion part starts with a brief narration about the key purpose of the study and the results thereupon. The thrust of the discussion section rest on the author’s explanation of the results obtained by comparing with previous studies. Discussions provide a unique platform to the author to present his view points to unfold the results. Authors may like to provide details in the following way;
  • Purpose of the study or all objectives of studies (and how they were formed, based on future recommendations, meta-analysis, logic or real situations)
  • Findings of the study (direct relationship, mediator and moderator confirmed)
  • Findings about direct effects with detail explanation by comparing with previous studies and with references
  • Findings about moderator with detail explanation by comparing with previous studies and references
  • Findings about mediator with detail explanation by comparing with previous studies/references
  • Justification of unusual/unexpected relationship (where it falls in direct, mediator or moderator assumption)
  • Comparison of findings with meta-analysis (if research is guided by Meta Analysis)
  • Contextual comparison that is comparison of result with other settings


Theoretical Implications

Theoretical implication or contribution provides detail about the extent to which the study helped to develop and advance existing theory with some logics and facts. The author may highlight if the results of the study are complementing or contradicting to the underpinning theory. In its simplest form, the author may like to narrate the contribution in terms of novel or unique relationship such as direct relationship, mediator and moderator proved as an outcome of the study.


Practical Implications

  • It involves the application of results for practicing managers. How a manager can be benefited by the findings. The author may look at the left side of the model. Like how managing the causes (IV) may help to control the effects.
  • Managers should also be motivated to control or manage moderators (buffering or augmenting) (MV) depending on the model and results.



Limitations are influence, shortcomings and conditions of the research design that the researcher couldn’t control during course of study. These influences may cause to change the findings of research. Limitations may be mentioned by highlighting;

  • Common method bias (if measurements were self-reported)
  • Cross sectional data
  • Limited to population
  • Low alpha value
  • any other



Keeping in view the study limitations, what areas, topics, relationships or population you would suggest to other researchers to examine for future studies. Future directions may include incorporating any pertinent variable to form new relationship emerging from the one investigated already. The author may suggest replicating the same model in other settings, or improving research design.


  • Footnotes

Footnotes can be used to add information that is important but cannot be incorporated in the body of they paper. All footnotes should be numbered properly throughout the paper. These numbers should be listed and explained at the end of the relevant page or at the end of paper.


  • Figures
  • Make sure you use uniform lettering and sizing of your original artwork.
  • Preferred fonts: Arial (or Helvetica), Times New Roman (or Times), Symbol, Courier.
  • Number the illustrations according to their sequence in the text.
  • All figures should be supplied at the highest resolution/quality possible with numbers and text clearly legible.
  • Acceptable formats are jpeg, bmp
  • All figures are to be numbered using Arabic numerals.
  • Figure parts should be denoted by lowercase letters (a, b, c, etc.)
  • Ensure that each illustration has a caption. A caption should comprise a brief title and a description of the illustration.


  • Tables

Please submit tables as editable text and not as images. Tables can be placed either next to the relevant text in the article or on separate page(s) at the end. Number tables consecutively in accordance with their appearance in the text and place any table notes below the table body. Please avoid using vertical rules and shading in table cells.


  • References

The authors are recommend to use APA - 6th edition referencing style for In-text and End text citations. Complete reference list should be given at the end of the research article. End references indicate complete information about the source cited within the body of the manuscript.  A reader can easily locate the desired source cited anywhere in the paper. Therefore, the end references should be exhausted to cover all citations.

Importantly, the references should be written alphabetically and given on a separate page after complete body of the paper.


  • Copyright

Authors are required to transfer copyright of the research paper to the Publisher (or allow the JWB publishing house to publish and disseminate the study as a whole or in parts). This will ensure the widest possible protection and dissemination of information under copyright laws.